“Rice World is a family-owned vertically-integrated organisation that was started over four decades ago based on the commitment to supply Punjab’s highest quality rice to the world. Till date, my very dependable team and I put in our heart and soul to export the finest branded Pakistani Basmati and non-Basmati rice.

In addition to safeguarding the well-being of our farmers and our moral values, total quality management procedures are strictly implemented at every stage of the rice value chain – from the procurement of ample quantities of only the healthiest and finest rice paddy and storing it in the most favourable conditions after seasoning it to perfection to milling and packing it on the most modern, technologically advanced fully automated machinery in order to timely export it as per our promise.

We are very grateful to our esteemed customers and global partners who honour us for our consistent quality and reasonable pricing. My heartfelt gratitude to all our hardworking farmers and dedicated employees, the cornerstone of the company, and their wonderful families for making us all that we are today.

Trust is the foundation of our success and we firmly believe that nothing lasts without it. I hope that Rice World continues to uphold your confidence in us.”